Win emphasis on MySpace, look always launch materials for its exclusive articles. This will attract the fans and new people. Also look to new friends always the same style of sound of his band, because you can “steal” some fans.
Archive for the ‘Tips’ Category
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Special Holidays and Events
Posted by @brunotm on March 31st, 2008
Get a copy of Calendar of Events to discover all sorts of holidays and “awareness weeks” that apply to almost any business. The idea is to scan the list and see how many of these events you might be able to use for a charitable gig, a networking opportunity, or sources for paid performances and [...]
Partner With Your Local Record Store
Posted by @brunotm on March 24th, 2008
Contact a favorite local independent record store, and ask them to donate a few gift certificates. Tell them that in exchange, at concerts you will promote their store as a supporter of local music and even pass out circulars for the store at your live shows. On the back of the gift certificate include your [...]
Bad or good thing?
Posted by @brunotm on March 17th, 2008
Today not always have a site is a good thing. We need to update the band once a week (not to say every day). A site “stopped” to say that the band is also “stop”. The fans want to see new things every day and that is why many musicians use the site as portfolio [...]
Fishing for Leads
Posted by @brunotm on March 10th, 2008
In addition to providing a simple sign-up sheet for your mailing list that you can have available at all your live shows, consider buying a fishbowl. You know, those road bowls you have seen on the counter of restaurants, where people can drop in their business cards. Do the same at your live shows….Write up [...]
A Sticky Way To Be Remembered
Posted by @brunotm on March 3rd, 2008
Print up promotional “sticky notes” using the Post-It note method for upcoming gigs and send or pass them out to music fans attending live shows. Have your latest shows printed up on them, so fans can use them as reminders to attend your shows and can put them up on their home bulletin boards or [...]
School Promotions
Posted by @brunotm on February 25th, 2008
Contact local high schools and colleges and donate copies of your CD to the school libraries. If your schools have music programs, donate copies to them as well to be given away to the students. (Musicians worry too much about making money from every promotional opportunity they think of. My idea is that just like [...]
Turn Your Fans Onto Other Cool Music
Posted by @brunotm on February 18th, 2008
On your website, (you DO have your own website don’t you?) create a section where you and your fellow musicians regularly recommend other local bands and great music that you think your fans would enjoy. The benefit of this is that you are not seen as strictly a selfish musician obsessed with promoting your own [...]
Make fans a birthday card!
Posted by @brunotm on February 11th, 2008
Remember your fan’s birthdays by creating a musical birthday card you create yourself. Email them the card that is imbedded with an mp3 file of a birthday song you wrote. Use old school psychology, (if you can afford it) send a real birthday card to each fan that has a simple chip attached to it [...]
Put Your Fans To Work: Street Teams
Posted by @brunotm on February 4th, 2008
Street Teams are the way to go when you don’t have a lot of money or time to promote your music. They can be recruited to write articles and reviews about your releases and live shows, and they can be used effectively to get the word out on the street. With your supervision, let them [...]
